Digital Marketer – OML Africa

Digital Marketing & Communications
Accra
February 27, 2026
Full Time
Urgent
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Job Description

Role Overview:

An AI-driven Digital Agency based in Accra is looking for an experienced Digital Marketer to plan, execute, and optimize campaigns across multiple channels. You’ll be responsible for driving brand growth, generating leads, and improving online engagement for our clients-working hand-in-hand with our AI and creative teams.

Key Responsibilities:

  •  Develop and execute digital marketing campaigns across social media, Google Ads, email,
    WhatsApp and SMS.
  •  Manage social media pages (Facebook, Instagram, TikTok, LinkedIn, YouTube) —
    including content scheduling, community engagement, and paid promotions.
  •  Conduct SEO and SEM strategies to increase website visibility and traffic.
  •  Manage influencer and affiliate marketing programs.
  •  Produce and analyze campaign performance reports using Google Analytics, Meta Business Suite, and other tools.
  •  Collaborate with the AI Engineer to enhance marketing efficiency.
  •  Stay updated on digital marketing trends, emerging tools, and competitor strategies

Requirements

Education:

  • Bachelor’s degree or Higher National Diploma (HND) in Marketing, Communications,
    Business Administration, IT, or a related field.
  • Professional certifications (Google Digital Marketing, Meta Blueprint, HubSpot, etc.) will
    be an added advantage.

Experience:

  • 2-4 years of hands-on experience in digital marketing (preferably within an agency or fast-paced SME environment).

Must-Have Skills & Competencies:

 1. Proven expertise in:

                  *Social Media Marketing (organic + paid)
                  *SEO and SEM (Google Ads)
                  *Email, WhatsApp, and SMS Marketing
                  *Analytics & Reporting (Google Analytics, Meta Business Suite, etc.


2.  Strong understanding of digital content and storytelling.
3.  Excellent written and verbal communication skills.
4. Ability to manage multiple client accounts and meet deadlines.
5. Proactive attitude, attention to detail, and good teamwork skills.

Good To Have Skills

1. Branding and Creative (Adobe Creative Suite, Canva, Video Editing, Copywriting).

2. Basic Web or App Development skills (WordPress, Webflow, etc.).

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