Assistant Brands Manager – Wilmar Africa
Job Description
ROLE DESCRIPTION
A career with Wilmar means you are joining one of the leading agro-business companies in the world. At Wilmar, we are committed to the continuous development of our people as we understand that as a business, we can only be as good as the individuals we employ.
For this reason, we are looking for an Assistant Brand Manager who will create, develop, and drive all brand plans and initiatives in line with the overarching brand strategy.
RESPONSIBILITIES
- Assist the marketing team in data gathering
- Assist in executing brand plans and monitoring of projects with third parties
- Conduct market visits and prepare situation reports on a weekly/bi-weekly basis for team appreciation of competition activities
- Monitor, control, and report brand performance through brand health indicators (NNS, GM, MC) and key consumer KPIs (market share, awareness, trial, attribute rating, etc.), providing solutions to shortfalls
- Support the management of the NPD (New Product Development) process for the brand
- Translate brand elements into plans and go-to-market strategies and manage day-to-day brand operations
- Work together with Sales and Channel teams to select appropriate trade channels to deliver brand objectives
- Explore and exploit new opportunities for category portfolio expansion and growth
- Proactively identify sources and resource requirements to support category growth
EDUCATION AND EXPERIENCE
- Bachelor’s degree in Marketing, Social Sciences, or related courses from a recognized University
- Minimum of 2 years’ experience within the FMCG industry
- Strong analytical and critical thinking skills
- Time management skills
- Excellent communication, interpersonal, reporting, and presentation skills
HOW TO APPLY
Qualified applicants are asked to forward their resume to:
wilmarafrica.jobs@gh.wilmar-intl.com
Use “Assistant Brand Manager” as the subject of the email.