Key Account Manager

Job Description

Position Title: Key Account Manager
Department: Sales / Business Development
Reports To: Head of Business Development
Location: Accra
Net Salary: GHS 10,000.00
Position Overview:
The Key Account Manager is responsible for managing and nurturing relationships with high-value clients
(key accounts). This role requires a strategic and consultative approach to sales, ensuring that the
company’s products and services are aligned with the needs and goals of these accounts. The KAM is
expected to drive revenue growth, improve customer satisfaction, and maintain long-term partnerships.

Key Responsibilities:

1. Account Management:
   o Manage a portfolio of key accounts, acting as the main point of contact for all client
   needs.
   o Build and maintain strong, long-lasting relationships with key decision-makers.
   o Understand each client’s business model, objectives, challenges, and needs to provide
   tailored solutions.
   o Ensure ongoing client satisfaction and manage expectations effectively.
   o Monitor account health and proactively identify opportunities for improvement and
   growth.
2. Sales Strategy & Growth:
   o Develop and execute account strategies to achieve sales targets and revenue growth.
   o Identify cross-selling and upselling opportunities within key accounts.
   o Work with internal teams (e.g., marketing, product development) to develop customized
   offerings.
   o Prepare and deliver persuasive presentations and proposals to clients.
   o Negotiate contracts, terms, and pricing to ensure a mutually beneficial partnership.
3. Project Management & Coordination:
   o Coordinate with internal teams to ensure timely and successful delivery of
   products/services to key accounts.
   o Act as the client’s advocate within the company, ensuring that their needs are
   understood and met.
   o Oversee the execution of projects and campaigns, managing timelines, resources, and
   budgets.
4. Market & Industry Insights:
   o Keep abreast of market trends, competitor activities, and industry developments.
   o Provide feedback to the product and marketing teams regarding customer preferences
   and emerging needs.
   o Analyze key account performance data and provide insights for continual improvement.
5. Reporting & Administration:
   o Prepare regular reports on account status, sales performance, and pipeline progress.
   o Maintain accurate records in CRM (Customer Relationship Management) systems,
   including all communications and account activities.
   o Track and manage key account budgets, contracts, and renewals.
6. Collaboration & Team Support:
   o Collaborate with sales, marketing, customer support, and other departments to ensure
   seamless service delivery.
   o Provide guidance and support to junior team members or new hires as necessary.
   o Participate in company meetings and sales reviews, contributing to the overall business
   strategy.
   
   
   Qualifications:

• Education: Bachelor’s degree in Business Administration, Sales, Marketing, or related field.
• Experience: Minimum of 3-5 years of experience in sales, account management, or customer
  facing roles, preferably in a B2B environment.
• Skills:
  o Excellent communication, negotiation, and interpersonal skills.
  o Strong problem-solving and critical thinking abilities.
  o Ability to manage multiple priorities and complex projects.
  o Experience in using CRM software (Salesforce, HubSpot, etc.).
  o A deep understanding of customer needs and business processes.
  o Proven track record of achieving sales targets and building client relationships.
  Desirable Attributes:
• Strong analytical skills with a focus on data-driven decision making.
• Ability to work independently and as part of a team.
• Highly organized, with attention to detail.
• Creative and solution-oriented approach to client challenges.
• Willingness to travel as needed for client meetings and business development.
  Working Conditions:
• Full-time position, with some flexibility in work hours.
• Occasional travel required for client meetings, trade shows, and industry events.
  
  
  Why Join Us?
  We believe in empowering our employees to reach their full potential. As a Key Account Manager, you
  will play a crucial role in shaping the future of our customer relationships and business growth. We offer
  competitive compensation, professional development opportunities, and a collaborative work
  environment.
  The Company is an equal opportunity employer. We celebrate diversity and are committed to creating
  an inclusive environment for all employees.
  This job description is intended to provide a general overview of the responsibilities and qualifications of
  the Key Account Manager role. Specific duties and requirements may vary based on the needs of the
  company and the clients served.